Video Strategy

With rapidly dwindling attention spans and the amount of content available online, brands have struggled to attract their audience. While getting audience responses with static content like images has been difficult, video content has increased.

Video content requires more time and production value than images but has proven to deliver much better results. Today, the correct type of video content can get more than 60x impressions than images for the same brand. This makes video content the lynchpin of today’s marketing strategy.

Now that we’ve discussed the clear advantages of video let us show you how to set up and run your video content creation pipeline!