The modern internet is a fast moving environment, and as such it can be difficult to keep pace with the latest meaningful marketing trends that could help you get a leg up on your competition. Below we take a look at two key areas that have …
Your marketing campaigns have paid off, and prospects have arrived at your store. They have now reached your product page and are exploring the different products that suit their needs. A marketer’s goal at this stage is to tempt the customer to click the ‘Buy Now’ …
It is no longer a secret to anyone that the internet is dominating everything, especially in sales. Nowadays, it is customary for users to make purchases over the internet, both for the convenience of purchase and as a way to buy without leaving home. According to …
Having a website sounds exciting, but it can take you to challenge roads when branding. With the statistics, less than 10% of the companies follow regular branding and are consistent with it. The brands that tend to focus on shorter goals do not last for a …
Gone are the days when building, launching, and maintain an eCommerce website was a daunting task. Platforms like Shopify, Magento, and WordPress have made it far easier for businesses to start an e-commerce store. People can purchase almost anything over the internet these days. Everything that …