Startups fail for a number of reasons – a bad initial idea; no growth strategy; not focusing on customers, trying to go it alone; running out of money; and failure to establish a brand that resonates with consumers. In fact, […]
How to Develop a Branding Strategy for Your Startup? Read More »
In an era where the collection and interpretation of data is king, it’s important to remember that it’s the human element that truly sets us apart from the competition. After all, anyone with the right tools and training can measure
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Perception can often be the reality in the world of business. While you should never aspire to be deceitful in your dealings with new clients, you do want to make sure that you provide them with a positive first impression
How Premium Meeting Rooms Can Boost Your Business Image Read More »
Each day, several new gadgets hit the mass consumer market. While some become famous for their features, others are instantly rejected by the masses. Over the years, you might have seen simple inventions becoming the first choice for many individuals.
How to Monetize a Brand New Gadget Read More »
Everyone will readily agree that brands are synonymous with identity and reputation; in effect, a brand is a visual representation of the identity and trust you want to build in the minds of your target audience. More than anything else,
Mantras That Retail Financial Institutions Can Follow to Build Outstanding Brands Read More »
