Sales and marketing campaigns are meant to generate more sales. In this article, we provide insight into how you can improve your marketing campaigns by applying some basic SEO techniques, creating an engaging brand story and more!
Covid-19 has hit small businesses hard, and if you’re a store that has struggled to make an impact online, or you’re in the hospitality industry and you’ve been unable to move online during the pandemic, then increasing the footfall in your premises is a matter of …
If marketers could read the minds of their target audience, it would make their jobs much easier. Unfortunately, we are yet to find anyone who has the skill of telepathy, but what some people are skilled at, with the help of machine learning, is predictive marketing. …
A modern business cannot function properly without defining and building a sales funnel strategy. It is the only way to really figure out how your customers think and behave, so you need to understand the basic principles of creating a sales plan and determine how to …