Digital Marketing Archive

51% of smartphone users discover a new company while using their smartphones. Meaning your chances of conversion are higher if you market your business and products through mobile. One of the most effective ways of mobile marketing is mobile advertising. However, not all mobile ...Read More

Technology has affected a myriad of facets in our society in the 21st century. The Internet has reigned supreme over all aspects in our world, from the way we interact with one another to the way we consume media, and so much more. Tech ...Read More

B2B sales are rewarding but alongside requires not only consistent effort but also detailed know-how. The customers for a B2B marketer are the decision-makers of the business, the key people of the organization and they are certainly not easy-to-pitch. But, did you know that ...Read More

One improvement that we are experiencing due to the impact of the internet is the coming of social media platforms. These platforms have taken the communication sector by storm and are now used as marketing channels due to their larger audience reach. When going ...Read More