In this beginner's guide, I'll explain what data onboarding is, why it's important for businesses, the data onboarding process, key players in the industry, best practices, challenges, tools and platforms, and success stories
If marketers could read the minds of their target audience, it would make their jobs much easier. Unfortunately, we are yet to find anyone who has the skill of telepathy, but what some people are skilled at, with the help of machine learning, is predictive marketing. …
If you are into marketing, you are most probably already familiar with the terms data storytelling and data visualization. Thanks to the internet, we have access to tons of data every day. So, what makes your data presentation different? Why should others pick your data out …
When we hear content marketing, we often think about “blogs,” and as such we ask the question: do people even still read blogs? And the answer is yes – people still do read blogs, and no, content marketing isn’t just limited to blogs alone. One of …