In an era where the collection and interpretation of data is king, it’s important to remember that it’s the human element that truly sets us apart from the competition. After all, anyone with the right tools and training can measure site traffic, time spent on-page, keyword …
There used to be a time when you could generate more sales with a simple and straightforward marketing strategy. However, social media completely changed the game. Instead of focusing on creating good ads, businesses now have to work on building relationships with their potential clients as …
In a time when the attention span of the modern Internet user is getting shorter and shorter, and in time when visuals influence our purchasing decisions, video content is becoming a staple for marketers. According to the latest statistics, more than half of consumers would like …
Social media platforms including Twitter, Tumblr, Facebook, in addition to Instagram are first worldwide forums used for expression, where millions of individuals connect as well as share their experiences, opinions, and personal views regarding everything from live events to vacations and business. Nevertheless, social media isn’t …