Keywords were, and still are, the building blocks of almost any SEO strategy. As points of reference, they can help us hone in on what exactly people are looking for and target their search attempts. It informs everything from our content to link building campaigns. However, …
In an era where the collection and interpretation of data is king, it’s important to remember that it’s the human element that truly sets us apart from the competition. After all, anyone with the right tools and training can measure site traffic, time spent on-page, keyword …
In this era of information technology and the internet, global population is making super aggressive use of the various social media alleys. Instagram happens to be one of the most popular social media platforms of the internet savvy people across the globe. It is a platform …
When we hear content marketing, we often think about “blogs,” and as such we ask the question: do people even still read blogs? And the answer is yes – people still do read blogs, and no, content marketing isn’t just limited to blogs alone. One of …